Health Co-op Sets New Standard For Healthcare Reform

Colorado’s market mix of health insurers hasn’t changed much in years.A new entrant set to launch in full in January 2014 – the Colorado Health Insurance Cooperative – hopes to upend the status quo in more ways than one with its member-driven, nonprofit model.

Colorado HealthOP, the first statewide nonprofit health insurance cooperative, is breaking that dry spell with a model that challenges decades of for-profit assumptions about the healthcare industry. There are 24 cooperatives set to launch across the country. Including Colorado, 22 states will have one cooperative, and Oregon will have two.

Read more about this innovative approach to health care at http://washingtonparkprofile.com/index.php?option=com_content&task=view&id=2646&Itemid=1.