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Millennials want food to be fresh and fun

Roundy's CEO Bob Mariano spoke on  Tuesday in the United Fresh opening session in Chicago. He stated “Millennials reject the idea that eating healthy has to be boring,” he said. “They want to enjoy eating healthy.”  Millennials have unprecedented knowledge about health, and the importance of good nutrition. Millennials also place more importance on organic than boomers. Likewise, local foods are essential. “Local, what once was a niche business, is now a big business,” he said.

Read more about how Millennials are driving the food industry at http://supermarketnews.com/fmi-connect/mariano-millennials-want-food-be-fresh-and-fun.

 

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