ICDC Home Indiana Cooperative Development Center


Session date/time: 
Sat, 3/2 -
10:15am to 11:30am
Workshop Track: 
Session Location: 
Executive Ballroom A

Brand is king when you are selling an idea that is not (yet) a reality people can touch and interact with, but having a well-designed brand alone is not enough. Our owners need a way to feel and show "buy in" and nothing does that as well as swag! Not sure what to order? On a very tight budget? A marketing and branding expert as well as board member of startup food co-op Green Top Grocery, Melanie Shellito will share her expertise on how to make swag work for your startup based on her decades of professional experience as well as her six years of experience in the startup food co-op community.

Many Thanks to our Sponsors

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